One of the Rarest SE Bikes Ever!
Talk about rare! In 2015 we launched a collaboration with Pabst where we created 83 Pabst Blue Ribbon OM Flyers. Eighty of these bikes went to Pabst for their street team to ride and for other marketing purposes. The remaining three bikes went to lucky SE staff!
Design Time
Below is a photo that the factory sent to us for review during the production process. Scroll over to see the design file for the PBR OM Flyer. You can spot this bike from a mile away!
Bikes That Never Happened
We go through many designs when working on collab bikes, and sometimes we create designs that never happen. Here's a sneak peek at a couple bikes we designed for Pabst that were never made. It's still cool to see the process.
A case of PBR and the PBR Big Flyer, what a combo! The beer is for after the ride, of course!
Note how the PBR ribbon is tied into the bike graphics.
The PBR padset is a classic!
The perfect bike for an after work ride!
The Pabst Blue Ribbon OM Flyer
It's fun to work on all the small details that make these collab bikes pop!
This Art bike was looking so rad!
A PRR Draft? Drink Strong?
Taping paper logos on a frame to check placement and sizing. This design looked so cool, but it wasn't meant to be.
One of the rarest SE Bikes of all time!
If you somehow scored one of these, then you are winning!
Bottoms up!